Consigning a luxury watch requires a partner who understands its true value — and who has the network to realize it. La Lusso Co. offers a fully managed consignment service for Rolex, Patek Philippe, Audemars Piguet, Richard Mille, and all major luxury watch brands. We handle authentication, pricing, marketing, and sale — so you receive maximum return with none of the effort. Licensed Florida dealer. Serving clients nationwide and internationally.
Watch Consignment
Consignment
Let Your Watch
Work for You.
We Do the Rest.
Consign your luxury timepiece with La Lusso Co. and access our global network of serious buyers — without the hassle of selling yourself. We handle everything from authentication to delivery, while you keep the upside.
Begin Your Consignment Inquiry
Why Consign With Us
More Exposure. More Value.
No Upfront Cost
There's nothing to pay to get started. We only earn when your watch sells — our interests are perfectly aligned with yours.
Global Buyer Network
Your watch reaches serious collectors and buyers worldwide — far beyond what you'd access selling privately or locally.
Maximum Return
Consignment typically yields more than a direct sale. We price strategically, market aggressively, and negotiate on your behalf.
Professional Authentication
Every consigned piece is inspected and authenticated before listing. Buyers pay a premium for confidence — and you benefit from that premium.
Fully Managed
Photography, listing, buyer communication, shipping, payment processing — we handle it all. You do nothing but wait for the proceeds.
Transparent Terms
Clear commission structure, no hidden fees, regular updates on your listing. You're always in the loop from first contact to final payment.
How It Works
Four Steps to Sold.
01
Submit Your Watch
Contact us with your watch details and photos. We'll review and confirm it's a good fit for our consignment program within 24 hours.
02
We Authenticate & Price
Once received, we authenticate, photograph, and price your timepiece based on live secondary market data — always aiming for maximum return.
03
We List & Market
Your watch goes live across our platforms and dealer network. We handle all buyer inquiries, negotiations, and logistics on your behalf.
04
You Get Paid
Once sold, we send your proceeds promptly via wire transfer. Clear, fast, and professional — every time.
Your Options
Consign or Sell Outright
Best for Maximum Return
Consignment
We sell it. You keep the upside.
- Typically yields 10–20% more than a direct sale
- No upfront cost — commission only on successful sale
- We handle all buyer communication and logistics
- Access to our full global buyer and dealer network
- Ideal if you're not in a rush and want maximum value
Best for Speed
Direct Sale
Immediate offer. Cash in hand.
- Instant cash offer — no waiting for a buyer
- Payment within 24–48 hours of agreement
- Simple, clean transaction with no commission
- Ideal if you need liquidity quickly
- Still priced fairly based on live market data
Client Experiences
50+ Five-Star Reviews
★★★★★
"Tal and his team are absolutely top notch. I was looking to celebrate a milestone with an Omega Speedy and they found me exactly what I wanted. Outstanding service."
★★★★★
"Purchased a Rolex Hulk from Tal at La Lusso and the entire experience was above my expectations. Communication was clear throughout and the watch was exactly as described."
★★★★★
"Excellent experience — professional, honest and knowledgeable. Highly recommended and would gladly do business again in the future."
Questions
Everything You Need to Know
Our commission structure is transparent and discussed upfront based on the value and type of timepiece. There are no hidden fees — you know exactly what you'll receive before we list your watch.
Timing varies by brand, reference, and market conditions. High-demand references like Rolex sports models often sell within days. We set realistic expectations upfront and keep you updated throughout.
Yes — if your watch hasn't sold, you can request its return at any time. We'll arrange secure return shipping at your cost. Our consignment agreement outlines the full terms clearly.
Yes. All consigned timepieces are fully insured for their market value while in our care. Your watch is treated with the same respect as our own inventory.
We specialize in Rolex, Patek Philippe, Audemars Piguet, Richard Mille, Cartier, Vacheron Constantin, Omega, and Panerai. We also consider other prestigious brands on a case-by-case basis. Reach out and we'll let you know quickly.
We provide a fully insured, pre-paid FedEx shipping label. Your watch is covered from the moment you drop it off until it arrives safely with us. You can also meet us in person in South Florida.
Ready to Put Your
Watch to Work
For You?
Consigning with La Lusso Co. is the smart way to sell — more exposure, higher returns, and none of the hassle. Florida-licensed and trusted by collectors nationwide. Reach out today and let's get started.